Franchise Opportunity

Own Your Own
Pizza Luce Location

Join a beloved brand with a proven system, passionate community, and handcrafted recipes that keep customers coming back. Build something great with us.

15+
Locations
98%
Owner Satisfaction
20+
Years in Business
$1.2M
Avg Annual Revenue
Pizza Luce restaurant interior - ideal franchise location

Franchise Benefits

When you join the Pizza Luce family, you're backed by a system built for success — from day one and beyond.

Proven Brand

Leverage a recognized, trusted name with over two decades of loyal customer relationships and strong community ties across the region.

Comprehensive Training

Get 6 weeks of hands-on training covering operations, food preparation, customer service, and business management before you open your doors.

Ongoing Support

Our dedicated franchise support team is available throughout your journey — providing field visits, marketing support, and operational guidance.

Marketing Programs

Benefit from national brand campaigns, local marketing playbooks, social media assets, and promotional materials — all ready to deploy.

Supply Chain Access

Access our vetted supplier network and preferred pricing on premium ingredients, equipment, and packaging — keeping costs predictable.

Strong Unit Economics

Our franchise model delivers competitive margins with average annual revenues of $1.2M and break-even timelines typically within 24 months.

Investment Requirements

Transparent investment details to help you plan your journey to franchise ownership with confidence.

Typical Investment Breakdown

Initial Franchise Fee
$35,000
Leasehold Improvements
$120,000 – $200,000
Equipment & Fixtures
$80,000 – $130,000
Signage & Branding
$15,000 – $25,000
Technology & POS Systems
$10,000 – $18,000
Initial Inventory
$8,000 – $14,000
Working Capital
$30,000 – $60,000
Total Estimated Investment
$298,000 – $482,000

Ongoing royalty fee: 5% of gross sales monthly. National marketing fund contribution: 2% of gross sales. Exact costs vary by location size and market.

Choose Your Franchise Format

Express Kiosk
$298K – $340K
Compact footprint, ideal for food courts, airports, and high-traffic venues.
  • 400–600 sq ft space
  • Limited menu — top sellers
  • Fast build-out (8–12 weeks)
  • Lower staffing requirements

The Franchise Process

From inquiry to grand opening, we walk alongside you every step of the way. Here's what to expect.

01

Submit Inquiry

Fill out our franchise inquiry form with your background, location preference, and investment capacity.

02

Discovery Call

Our franchise team schedules a personal call to answer your questions and learn more about your goals.

03

FDD Review

Receive and review our Franchise Disclosure Document with your attorney and financial advisor.

04

Sign Agreement

Finalize your franchise agreement, pay the initial fee, and officially become a Pizza Luce franchisee.

05

Training Program

Complete 6 weeks of comprehensive training at our Eden Prairie HQ and in an operating franchise location.

06

Grand Opening

Open your doors with our full launch support team on-site — marketing blitz included!

Pizza Luce team members preparing fresh handcrafted pizzas

Why Pizza Luce Franchisees Succeed

Our franchisees aren't just owners — they're community builders powered by a system that delivers real results.

Premium, Distinctive Menu

Our creative, ingredient-forward pizzas stand apart from generic chains — giving customers a reason to choose us again and again.

Community-First Culture

Pizza Luce has deep roots in community involvement. Our franchisees are celebrated local business leaders, not faceless operators.

Technology-Driven Operations

From online ordering to inventory management, our tech stack streamlines your operations and maximizes efficiency from day one.

Strong Customer Loyalty

Our loyalty program and consistent quality keep customers returning — with average retention rates well above industry benchmarks.

Hear From Our Franchise Family

Real words from real franchisees who took the leap and built something they're proud of.

"Joining Pizza Luce was the best business decision I've ever made. The training was thorough, the support team is genuinely invested in my success, and our customers are absolutely loyal."

Marcus T., Franchisee
Marcus T.
Franchisee, Bloomington MN

"I had no restaurant experience going in. The Pizza Luce system gave me everything I needed — from recipes to operations to marketing. We hit profitability in 19 months."

Diane R., Franchisee
Diane R.
Franchisee, St. Paul MN

"What I love most is the brand's authentic community spirit. My regulars feel like family, and the Pizza Luce name opened doors I couldn't have opened alone. I'm now opening my second location."

Jordan K., Multi-unit Franchisee
Jordan K.
Multi-Unit Franchisee, Minneapolis MN

Franchise Inquiry Form

Complete the form below and a member of our franchise development team will be in touch within 2 business days.

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Please enter your full name.
Please enter a valid email address.
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Contact Our Franchise Team

Call Us Directly

+1 952-999-4244

Mon – Fri, 9:00 AM – 5:00 PM CST

Email Franchise Development

[email protected]

Headquarters

11347 Viking Dr, Eden Prairie, MN 55344, USA

Response Time

We typically respond within 2 business days of receiving your inquiry.

What Happens Next?

  • We receive and review your inquiry
  • A franchise advisor calls to introduce themselves
  • We send you our Franchise Info Pack
  • Schedule your discovery call at your convenience

Ready to Build Something You're Proud Of?

Join the Pizza Luce franchise family and bring handcrafted pizza — and real community — to your city.

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